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LATEST ARTICLES

Jeff and David Bush, of BDR.AI, on building an irresistible offer and message that converts

I recently sat down with Jeff and David Bush from BDR.AI to talk about what actually makes digital outreach convert in 2026, especially on...

Marco Matos, of Adora, on how AI Is reinventing creative optimization across channels

For years, performance marketing has focused on audiences, bids, and budgets, while the creative itself was treated as static. But in a world of...

ADVERTISING

Megan Cunningham, of Magnet Media, on the power of strategic storytelling

Megan Cunningham is CEO and Founder of Magnet Media, a global brand content studio. Prior to founding Magnet Media, Megan worked in production at...

Christopher Kenna, of Brand Advance Group, on reaching underserved audiences

Christopher Kenna is CEO and Founder at Brand Advance Group, a company whose mission is to "help the worlds largest Brands & Agencies reach...

AI in Marketing

The STRATEGIC CMO

Tina Beaty, of SHRM, on how CMOs can lead in the new era of work, AI, and holistic marketing

I recently sat down with Tina Beaty, Chief Marketing & Experience Officer at SHRM, and our conversation was a concise blueprint for modern marketing leadership. SHRM’s mandate...

SEO

Ignoring AEO Could Make Brands Invisible in the AI Era The SEO industry can't decide what to call it but Shelly Palmer likes Answer Engine...

Analytics

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